Course Outline
Traditional methods of problem solving can only take us so far. We need to go beyond. We need the ability to generate new concepts and new ways of doing things. Creativity and innovation can power your business ahead of the competition. But how do you get creative? In this workshop, you’ll learn that creativity and innovation are deliberate, structured activities that can be learned and applied.
Proven lateral thinking methods provide a deliberate, systematic process that will result in innovative thinking… creative thinking is not a talent; it’s a skill that can be learned. It empowers people by adding strength to their natural abilities, which improves creativity and innovation, which leads to increased productivity and profit.
What You Will Learn
In this course, we explore Dr. Edward de Bono’s thinking methods, which are categorized into “vertical thinking” and “lateral thinking.” Vertical thinking uses the processes of logic – the traditional, historical method. Lateral thinking involves disrupting an apparent thinking sequence and arriving at the solution from another angle. You will also learn ways to:
- Increase your lateral thinking:
- Shatter the myths around creative thinking
- Recognize when to use lateral thinking
- Harness creative thinking to deliver results
- Refine your creative focus:
- Shift the focus away from problems
- Learn to redefine the focus on opportunities
- Challenge traditional thinking methods:
- Learn to break free of your thinking patterns
- Tap the power of unconventional ideas
- Identify alternatives:
- Learn the value of conceptual thinking
- Use concepts to breed new ideas
- Capture the energy of random entry:
- Use “random input” to create new connections
Who Will Benefit
This course is suitable for all levels in the organization and is particularly suited to those who need fresh, unpredictable ideas and creative problem solving techniques.